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Max Capacity 1200

Birmingham, B9 4AA

The Custard Factory

The Custard Factory was built by Alfie Bird to produce Bird’s Custard in 1902. Today it retains its industrious edge with original Crittall windows, exposed steels and high ceilings. The former factory has been updated to combine industrial architecture with contemporary interiors – with a range of characterful venues to choose from. The Custard Factory is home to a hive of creative businesses as well as exclusively independent shops, cafes, bars and event spaces.

The Custard Factory is located in the thriving creative hub of Digbeth in central Birmingham. Digbeth has always attracted an unpreceded amount of industriousness and invention, from its roots as one of the original epicentres of the Industrial Revolution, to the current day revolution it is in the grips of now. Thanks to a concentration of young, independent businesses, attracted by the industrial architecture and street art, Digbeth has grown to become a characterful neighbourhood, known for its friendly people, its innovation and creativity.

There are many more unique spaces for events in and around the Custard Factory including a renovated Unitarian Chapel, outdoor spaces and private wharf.

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0203 397 1446
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What this venue offers

  • Meeting / Conference
  • Seated Dinner / Lunch
  • Buffet / Reception

Venue Spaces

Flowers hung on a wall at a venue - View More

Factory Works

Flowers hung on a wall at a venue

Factory Works

The venue comprises 1,200sqm of blank canvas space and is in the heart of The Custard Factory. Factory Works consists of one main space and 3 additional breakout rooms. Showcasing industrial architecture and modern features, this space is perfect for creating your own unique event. Available for exclusive use with full flexibility to suit your event. The venue has a variety of power options to support requirements as well as dedicated Wi-Fi. From street food, three course meals and buffet lunches to teas, coffees and light bites. We offer a fully stocked bar and are fully licensed until 1am.

Capacity Chart

  • Theatre 400
  • Cabaret 288
  • Dining 400
  • Reception 1200

Location

Clients We Help

Victoria at Venues All Areas is an ultimate professional who incorporates a personal touch and worked with us from start to finish.  She is always accessible and dealt with any issues promptly and meticulously.  A great pleasure to work with and look forward to working with Victoria on my next events.

GKN Aerospace

Since 2018, Venues All Areas & The Events Architect have organised our events, each for between 300 and 500 staff. Quite simply, they have all been a phenomenal success. Our Summer Party now runs over three days, involving everything from marquees, refined catering, smart sleeping tents, bands, and a myriad of other activities (even ice cream vans!). Our Christmas Party is traditional black tie, which they somehow also make special and out of the ordinary. They challenge themselves to go above and beyond, and they SUCCEED, whilst keeping within the all-important budget!

Explore Learning Ltd

Thank you so much for all your hard work. We all had a great time and received streams of positive feedback from clients and HSBC staff. Everything went to plan and came together in a relaxed evening that flowed very well.

Relationship Manager HSBC

Thank you Venues All Areas for all your hard work in finding us the perfect venues for our Summit, which was the most successful yet. I would love to work with you again for next year which will probably be in Milan.

TV2 Den-mark

Victoria is a creative, dependable and hard working professional who delivered several excellent events for me/HSBC. These required effective stake holder and Victoria enjoyed strong working relationships with HSBC senior management and my team. She is always very personable, hard working and reliable. Victoria would always ensure that she had a firm understanding of the business requirements, provided a range of solutions and worked within agreed budgets, communicating progress at all stages of an event.

Group Events Manager HSBC

Victoria at The Events Architect took all the stress out of event planning for one of the biggest events in the Officers Mess calendar. The decorations and entertainment were phenomenal, funny and daring and tied in perfectly with our theme and audience. Having already got the venue, Victoria was able to craft a vision that fit the space perfectly and she was also extremely adaptable to short notice requests. It was a fantastic party and I could not recommend her enough.

RNAS Yeovilton

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